We delivered sausages.
And Italian grandmas.
The Sausage Nonnas
Johnsonville partnered with Uber to deliver The Sausage Nonnas ‐ a fleet of real Italian grandmas in tiny grandma homes ‐ to cook for some lucky people of Chicago.
WATCH THE TRAILER:
We drove them around in tiny grandma houses.
(P.S. I made the sausage cross-stitch because I was born to be an Italian grandma.)
Meet the Nonnas
I would never pick a favorite Nonna. Never.
Over 300 Hugs (AND LOTS OF SAUSAGE) Successfully Delivered
Cannes Lions – Bronze (Mobile), Shortlist (Promos and Activations)
One Show – Silver (Branded Entertainment)
Young Guns – Silver (Creative Promotions)